Research

No matter what sector, industry, or business phase they’re in, our clients can turn to us for front line research that will help them better understand and engage target audiences, inform their brand positioning, and develop actionable tools and programs that align and empower staff, partner, and client teams. We are also able to ally with other researchers who specialize in large-scale, quantitative methods. Core research services include:

  • Brand Touch-Point and Experience Audits
  • Focus Groups and In-Depth Interviews
  • Competitor Studies
  • Secret Shopper Programs

Sectors served

While many of our research projects are confidential in nature,  we have recently provided research services to agency, education, media, nonprofit, and professional services clients.


A Few Words from Our Clients

Icon - Newton's Cradle“I’ve had the pleasure of working with Jen over the past five years and she is an amazing marketer and brand builder. Her ability to approach branding and marketing issues from a unique angle is unparalleled, and Jen’s positive attitude and love of what she does shine through.” — Kristin Luck, Founder, Women in Research & The Luck Collective

“Jen took the time to understand our business needs before building a comprehensive plan to help us move forward. Through data analysis, surveys, and in-person user groups, Jen’s team helped us gain valuable insights about our audience. We now have a bevy of new ways to engage and deepen our relationship with these customers.” — Ben Forstag, Managing Director, Mac’s List

“I had the pleasure of working with Jen for 18 months. She is an amazing relationship builder, constantly on the lookout for new opportunities, identifying strategic new opportunities, and following through with poise and tenacity. Add to that her broad marketing/branding/research expertise and her tireless ‘always on’ work dedication, and it’s clear that she’ll be a great asset to any company looking for a seasoned BizDev/Marketing pro.” — Martin Eichholz, PhD, Partner, Quantitative Research, Kelton Global